An exploration of attention, emotion, belonging, persuasion and the psychology behind one of the most consequential political movements of our time.

The Audience of One examines how attention, emotion, identity, belonging and persuasion can shape public behavior. It looks beyond headlines and policy debates to the human psychology that drives influence.
Written to encourage a more awake, informed and empowered understanding of political communication and human nature.


Adult, Child and Adolescent Psychiatrist and Addictionologist.
A graduate of Armed Forces Medical College in Pune, India, Dr. Multani served five years in the Army Medical Corps of the Indian Armed Forces. He completed residency training at the University of Medicine and Dentistry and subsequently graduated from Michigan State University.
AUTHOR · PSYCHIATRY · HUMAN BEHAVIOR · INFLUENCE
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